About The Protagonist Magazine


The Protagonist is a leading character, a hero, a heroine.

The Protagonist stands out from the crowd as the most prominent figure. 

The Protagonist breaks records to set new ones.

When modern fashion seems to be full of bare space and clean lines, this magazine is like stepping into an eccentric’s manor. It’s florals with sophistication, it’s colours without kitsch; it’s unmistakably The Protagonist Magazine, a hero/heroine of its time.
— Magalleria Bath

The Protagonist Magazine offers in-depth articles about protagonists of stage, screen, and the art world. London-based editors Ram Shergill and Daen Palma Huse offer an insight into the world of fine art and fashion photography, illustration, and contemporary art in an eclectic mix. As a collectible hardback book, The Protagonist Magazine revives the tradition of luxury magazine publications such as The Yellow Book, which was published in the 1890s.

For the latest issue, the team at The Protagonist has concentrated on icons from the music industry on their limited edition collectible covers, with actors Andrea Riseborough, Alexander Vlahos and Tom Rhys Harries as well as artists like Andrew Salgado featured on the inside.

A lavish spread of number one recording artist and performer Paloma Faith has been produced, involving a special collaboration with artist and designer duo Whitaker Malem. The leather corset worn by Paloma Faith on the cover is a custom made piece called Hemaphroditus Armour that has been hand moulded in the same studio that has dressed Kate Moss and Halle Berry and Madonna in their James Bond film appearances. Whitaker Malem have created film costumes for Captain America, Jupiter Ascending and most recently Wonder Woman. In line with Paloma Faith’s new album The Architect, a visual utopian universe is created. A full album review is included in the issue.

The second cover is a very special cover edition featuring Amy Winehouse photographed by Editor in Chief Ram Shergill in 2003. The issue includes exclusive images that have never been seen before. The images of Amy Winehouse have only surfaced as the National Portrait Gallery, London UK, have acquired two of the images. A full-length article and interview with Ram Shergill tells the story of his day spent with Amy and highlights her unique talent.

The latest issue of The Protagonist Magazine also features fashion spreads created with fashion director Margherita Gardella and Seta Niland, former fashion editor at The Face magazine and Alexander McQueen collaborator. Inspirations have been the peacock as a bird that shows and parades its beauty – as well as the crow as a dark and mystical creature.

The exploration of nature and humankind is underlying in this compendium of visual aesthetic. Especially commissioned anthropomorphic and zoomorphic illustrations by Colin Verdi connect humans and animals as much as the fine artwork by Frida Wannerberger and Catherine Min, which interconnect with different photographic spreads ranging from explosive colours to fine photo-paintings and wetplate photography by Magda Kuca. Min’s dreamy illustrations illustrate an article by Dr. Birgitta Huse about travelling clothes, an exploration into attire for the global explorer.

The Protagonist Magazine further invites to explore a range of exquisite perfumes, watches and offers book reviews on recently released substantial art and fashion publications.

The Protagonist is the perfect companion whether you are travelling across countries or letting your mind travel whilst sitting in your favourite chair at home. The Protagonist is filled with knowledge, animals, fashion, icons, art, illustration and a celebration of beauty that surrounds us.


Visit our stockist's page or www.boutiquemags.com to get your hardback copy of The Protagonist.



Contact Us



Our Team


Editor in Chief – Ram Shergill

As an internationally acclaimed British fashion photographer Ram has worked with Amy Winehouse, Diane Kruger, Naomi Campbell, Dame Judi Dench, Eddie Redmayne and many more.

His work has been shown in various exhibitions worldwide including Sotheby’s, The Victoria & Albert Museum, Somerset House and the Whitechapel Gallery.

He is a regular contributor to international magazines including Vogue, GQ, Mode, STYLIST and has successfully published his own fashion magazine for the past eight years, now devoting his efforts to The Protagonist Magazine.



Editor – Daen Palma Huse

Daen is an editor, critic and writer specialising in the contemporary international artscape, with a focus on Exoticism, Self-Exoticism, Global Art and Political Theory. Written works include “The Fiction of ‘non-European’ Art: Exoticism and Self-Exoticism in the International Artscape”.

Daen has curated various art exhibitions, acted as contributor to exhibition publications and carried out research in the areas of photography, architecture, fashion and fine art in Europe and Latin America.



Editor at Large – Mariella Gardella

Milanese by birth, Mariella has claimed Capri as her home. She is the former managing editor of Linea Italiana and Vogue Italia. From the 1970s through the 1990s, she worked with major fashion photographers, including Guy Bourdin, Helmut Newton and Norman Parkinson. She also interviewed the top names in international fashion- ranging from Diana Vreeland to Yves St. Laurent, Armani and Missoni – and design, such as Ettore Sottsass, Philip Starck and Piero Pinto.

Iconic and unique fashion journalist, it is very rare to find one like her: a true fashion inspiration. Mariella is currently working on a large special project involving the publication of her life work.


Fashion Director – Margherita Gardella

Margherita is regarded one of the most talented fashion editors in the world. She was Fashion Editor of L'Uomo Vogue, Per Lui, Grazia as well the Deputy Fashion Director for iconic Harpers&Queen.

She has worked with photographers such as Mario Testino, Deborah Turbeville, Ruven Afanador and many more.



Fashion Editor - Claudia Behnke

Claudia is fashion stylist, style consultant and art director and has worked with Squiz Hamilton, Kakan Akuf Celebi, Nicholas Routzen, Rui Aguilar, Allan Chiu and Lara Jade for magazines like Harper's Bazaar, Elle, Esquire and I-D. Her passion lies within art directing and styling short films and fashion videos as well as fashion shoots and shows. Her debut in directing fashion films was featured on Saatchi online and others were shown at London Fashion Week.

Having styled stars like Katie Melua, Boy George, Sophie Ellis-Bextor and Tolula Adeyemi, Claudia is regularly involved in London Fashion Week with Marko Mitanovski, Elliot J. Frieze, Lako Bukia and Jade Kang.


Special Correspondent Social Anthropology and Mexico – Dr Birgitta Huse


Editorial Assistant and Marketing – Jeanne Rideau


Associate Features Editor and Web Design – Antoinette Alba

Antoinette has studied photography, art, design, and visual culture both in the US and London. With a passion for creative writing and all things visual, her experience includes teaching as a Lead Instructor of Web Design, guest lecturing at Richmond University on the role the media plays in body image, and working as an Editorial Intern at Dazed and Confused.


Regular Contributors  – 

Laura Owen, Michael Lovelock, Gulnaz Can, Emily Vanns, Anna Beketov, Matthew Barton